Marketing/communications - art, design & music

Rethinking Painting toward architecture (1947-52) (2017)

artdesigncafé - art
R.J. Preece - 01 Jul 17

Rethinking Painting toward architecture (1947-52) (2017) Painting toward architecture exhibition as installed at the Contemporary Art Museum, Houston (January-February 1950). Courtesy the Karl Kamrath Collection, University of Texas at Austin architectural archives. Emily Hall Tremaine...

Submerged: Jason deCaires Taylor interview (2016)

artdesigncafé - art
R.J. Preece - 21 Jun 17

Submerged: Jason deCaires Taylor interview (2016) Jason deCaires Taylor. Lily with urchins, detail from The Silent Evolution underwater installation consisting of 420 sculptures, (2009). Cancun, Mexico. Photo courtesy the artist. Disillusioned with the rat race, sculptor Jason deCaires...

Deutsche Bank: A best practice for corporate art engagement? (2015)

Creative Business & Entrepreneurship
R.J. Preece - 01 Nov 15

Deutsche Bank: A best practice for corporate art engagement? (2015) The Deutsche Bank art collection, started over 30 years ago, has grown to around 60,000 artworks. Many of the works are installed in [800-900] offices in 45 of the 78 countries where the bank operates, and they are also...

"Wellesley and Matelli hit a grand slam": A media coverage evaluation (2014)

Creative Business & Entrepreneurship
Les Roka - 25 Jun 14

"Wellesley and Matelli hit a grand slam": A media coverage evaluation (2014) PR researcher/practitioner Les Roka bravely assesses the full-on media coverage of Tony Matelli’s Sleepwalker sculpture at Wellesley College (2014), which resulted in 5000+ articles and 800 TV broadcasts in 96+...

Tony Matelli interview: Sleepwalker and massive media coverage (2014)

Creative Business & Entrepreneurship
R.J. Preece (ADP) - 25 Jun 14

Tony Matelli interview: Sleepwalker and massive media coverage (2014) I had just published an interview of Tony Matelli in the January / February issue of Sculpture, focusing mainly on the work he presented the previous year at ARoS Aarhus Kunstmuseum in Denmark. While working at my computer...

800 TV broadcasts, over 5000 articles, in over 96 countries: Interview of Nina Berger (2014)

Creative Business & Entrepreneurship
R.J. Preece (ADP) - 25 Jun 14

800 TV broadcasts, over 5000 articles, in over 96 countries: Interview of Nina Berger (2014) Imagine being the PR officer of an art exhibition that resulted in about 800 TV broadcasts and over 5000 articles in over 96 countries. For most of us, yes, we can only imagine this. But for Nina...

Wellesley College Sleepwalker becomes a national sensation: US national media coverage (2014)

Art Design Publicity magazine
Kim Min Su (Editor of Art Design Publicity), R.J. Preece (ADP) - 25 Jun 14

Wellesley College Sleepwalker becomes a national sensation: US national media coverage (2014) Your attention, please. Wire service reports and news agency photographs: (05 February 2014, 03:38PM EST, hosted AP version). Mass. college man-in-undies sculpture causes stir. Associated Press...

Tony Matelli’s Sleepwalker sculpture at Wellesley College: 5000+ articles, 800 TV broadcasts, one cultural event (2014)

Art Design Publicity magazine
ADC staff - 16 May 14

Tony Matelli’s Sleepwalker sculpture at Wellesley College: 5000+ articles, 800 TV broadcasts, one cultural event (2014) But how did this happen? Summer 2014 This is a special focus on the media coverage of Tony Matelli’s Sleepwalker and the international media frenzy resulting in over 5000+...

Learning from Spencer Tunick + Greenpeace - 2007 (2013)

Creative Business & Entrepreneurship
R.J. Preece (ADP) - 20 Dec 13

Learning from Spencer Tunick + Greenpeace - 2007 (2013) Learning from Spencer Tunick + Greenpeace Sometimes doing arts marketing and media/communications research is fruitful for brainstorming, and such is the case with the Spencer Tunick + Greenpeace “nudes on a glacier” project (2007) in...

Press release writing tips for art exhibitions: Back to basics I (2013)

Creative Business & Entrepreneurship
R.J. Preece (ADP) - 20 Dec 13

Press release writing tips for art exhibitions: Back to basics I (2013) Press release writing tips: Back to basics I When it comes to the media / communications for an art exhibition, the press release is the starting point: an essential document that informs media contacts of the position of...

Slammin for fine art professional practice: Interview of Hope London / M. Contraband, Esq. (2012)

Creative Business & Entrepreneurship
R.J. Preece - 11 Jul 12

Slammin for fine art professional practice: Interview of Hope London / M. Contraband, Esq. (2012) Michael Landy’s Art Bin, exhibition rights and moral rights, illustrated by M. Contraband, Esq. Click the photo to see the comic. Sometimes “punk” centers only on music, and other times it...

On music & entrepreneurship (2012)

Creative Business & Entrepreneurship
Dawn Sonntag - 16 Jun 12

On music & entrepreneurship (2012) Composer, conductor, singer, pianist and university educator Dawn Sonntag offers her views on the topic. Musicians— whether “classical” or “pop”— have always had to be entrepreneurial, especially women, who have always tended to be stereotyped as being...

Art and publicity book proposal (c. 2008) rejected by top London art book publisher

Art Design Publicity magazine
R.J. Preece (ADP) - 22 Dec 11

Art and publicity book proposal (c. 2008) rejected by top London art book publisher Boo-hoo to the author perhaps, but considering dreadful book royalty percentages for authors of limited volume books, actually it’s a blessing here. Instead of adding to CV marketing (sorry, got enough), it...

Gregor Schneider: Publicity to die for (2008)

Art Design Publicity magazine
Kim Min Su (Editor of Art Design Publicity), K. Kocia-Martinez - 01 Oct 10

Gregor Schneider: Publicity to die for (2008) "I want to display a person dying naturally in the piece or somebody who has just died. My aim is to show the beauty of death."—Gregor Schneider As the discussion-generating German artist opens his latest show at the Sadie Coles HQ power gallery in...

Philippe Starck books: Publicity saturation overload (1999)

Art Design Publicity magazine
R.J. Preece (ADP) - 09 Sep 10

Philippe Starck books: Publicity saturation overload (1999) A review of Philippe Starck: Subverchic design (1999) and Starck (1999). Eleven years on, this review could be applied to the majority of art/design books still produced even today. Just replace the names below with your chosen...

The Brand Artist: On the other side (2010)

Creative Business & Entrepreneurship
The Brand Artist - 04 Sep 10

The Brand Artist: On the other side (2010) He secretly sells artwork under six artist names across the globe. He blasts university art education—even the top schools. Read below to find out why. The Brand Artist: On the other side So where are you at now, (artist) baby? Every week in a New...

Designer hotels: It’s got to be comfortable (1999)

Art Design Publicity magazine
R.J. Preece (ADP) - 29 Jul 10

Designer hotels: It’s got to be comfortable (1999) Looking back, it’s amazing how the elements of the Art Design Publicity game were fully in place ten years ago before the Internet multiplied everything. But will the publicity song always remain the same? Retro 1999: Hotels with a high design...

drupa Prize 2010 to art and marketing dissertation writer (2010)

Creative Business & Entrepreneurship
ADC staff - 22 Jun 10

drupa Prize 2010 to art and marketing dissertation writer (2010) drupa Prize 2010 awarded to Nadine Müller Press Release text by drupa organisation In focus: The “marketing concepts” of Düsseldorf artists in the 19th century Thanks to her excellent dissertation, Dr. des. Nadine Müller was...

Spencer Tunick art + Greenpeace = Publicity Extraordinaire (2007)

Art Design Publicity magazine
D.M. Gray, R.J. Preece (ADP), K. de Zeeuw - 30 May 10

Spencer Tunick art + Greenpeace = Publicity Extraordinaire (2007) Greenpeace meets nude installation photographer Spencer Tunick. A glimpse at the publicity outputs three years on. And the result? Is Tunick the new leader of art + publicity? Video on Greenpeace Switzerland’s YouTube page....

Tracey Emin launches her brand - 1997 (2010) (Automated video)

Art Design Publicity magazine
R.J. Preece (ADP) - 07 Apr 10

Tracey Emin launches her brand - 1997 (2010) (Automated video) How being drunk and obnoxious on national television launched the populist artist. Tracey Emin and others on post-Turner Prize 1997 program on Channel 4 (UK). ‘Since the media-hyped exhibition “Sensation” (1997), I was...

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