George Belch & Michael Belch, textbook authors

Belch & Belch’s Advertising and Promotion, an integrated marketing/ communications textbook, vs. Internet cannibalism vs. Tate Modern

Art Design Publicity magazine
Kim Min Su, R.J. Preece (ADP) - 26 May 10

Belch & Belch’s Advertising and Promotion, an integrated marketing/ communications textbook, vs. Internet cannibalism vs. Tate Modern Which entrepreneurial art students need art history beyond an overall survey and a couple of intensive post-Manet’s? Belch & Belch spell the rest out....

George Belch & Michael Belch, textbook authors